Category Manager Cover Letter Template

Dear Hiring Manager, I’ve built a solid track record in category strategy and product assortment, with a focus on sharpening price ladders and supplier terms. In my last role I helped a major retailer align category plans across 12 SKUs, which translated to a 5% uplift in gross margin within a single season. I’m comfortable using data to prioritise ranges, manage range reviews, and keep the business moving without overcomplicating the process. I’m drawn to [Company Name] because you’re real about balancing value and availability. My experience spans category reviews, pricing governance, and supplier negotiations, and I’m comfortable using tools like Excel and category management software to translate data into clear actions. I’m practical about trade-offs and keep the team focused on what matters for customers and the bottom line. In a recent project at [Previous Company], I led a cross-functional effort to optimise a flagship category. I renegotiated terms with several suppliers, trimmed underperforming lines, and expanded high-growth items. The result was a significantly improved assortment mix and a steadier sell-through rate, with better stock turns and fewer out-of-stocks during peak periods. I’m available to discuss how my approach could fit [Company Name]’s goals. I’d be glad to talk through my availability for a discussion this week or next. Kind regards, [Your Name]