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Visual Designer Cover Letter Template

Professional template and example for Australian job applications

Visual Designer Cover Letter Example

Dear Hiring Manager, I’ve spent a good stretch shaping visual language and brand identity across digital and print, and I’ve found that clear, consistent visuals move projects forward. At a recent project, a new brand system carried through 8 pages of collateral and 3 key platforms, and feedback from stakeholders highlighted how the visuals helped tell the story without getting in the way. I’m keen to bring that practical, steady approach to [Company Name] and help your design work communicate with calm authority. My core strengths sit in visual communication, brand design, illustration, and layout. I’m comfortable sketching quick concepts, turning them into scalable design systems, and producing assets that feel cohesive across channels. I pay attention to typography, colour, and space to ensure clarity and a strong, unified voice. I’m drawn to roles where collaboration with product and marketing teams shapes meaningful, usable visuals. A concrete example comes from my time at [Previous Company], where I led a redesign of a product microsite and a set of marketing templates. I built a modular grid and a small illustration kit that significantly improved production speed and consistency. The team could iterate faster and deliver on a tighter timeline, with visuals that supported messaging rather than overpowering it. I’m ready to discuss how my background aligns with [Company Name]. I’m available to chat about your current priorities and how I can contribute to your next project. Kind regards, [Your Name]

Stand out and land Visual Designer interviews with a customised cover letter

Our AI analyses your experience against the job requirements to create a targeted cover letter that gets noticed.

ATS-optimised

Passes applicant screening systems

AI-powered

Matches your experience to job requirements

Complete both steps above to generate your cover letter

What happens next: Our AI will match your skills to the job requirements, highlight relevant achievements, and create a compelling narrative that positions you as the ideal candidate.

Why This Visual Designer Cover Letter Works

Opening Paragraph

Hook with specific achievement + role alignment

Skills Match

Maps experience to job needs + company research

STAR Example

Situation-Task-Action-Result with numbers

Professional Close

Forward momentum + availability

Key Requirements for Visual Designer Roles

Essential Skills to Highlight

Make sure your cover letter demonstrates these key skills:

Visual communicationbrand designillustrationlayout design

Tip: Include specific examples of how you've used these skills in your STAR example paragraph.

Core Responsibilities to Address

Align your experience with these typical responsibilities:

  • Create visual communications
  • design brand elements
  • create illustrations
  • design layouts

Tip: Reference 2-3 of these responsibilities when describing your relevant experience.

Visual Designer Cover Letter Best Practices

Structure (4 Paragraphs)

Opening (40-60 words): State the role and company, plus one compelling hook
Match (100-130 words): Map 2-3 achievements to their top requirements
Proof (80-100 words): One detailed STAR example with quantified results
Close (30-40 words): Confirm fit and invite discussion

Essential Requirements

  • • Length: 250-350 words (one A4 page)
  • • Australian English spelling and dates (DD/MM/YYYY)
  • • Address to specific person when possible
  • • No photos or personal details (DOB, etc.)

What Makes It Strong

  • • Specific achievements with numbers
  • • Company research in second paragraph
  • • Keywords from the job description
  • • Professional but personable tone

Common Mistakes to Avoid

  • • Generic opening lines
  • • Repeating your CV chronologically
  • • Including salary unless asked
  • • Exceeding one page