Social Media Manager Cover Letter Template

Dear Hiring Manager, I’ve spent the last few years shaping social strategy for mid-size brands, and I know the ground level realities of what works day to day. At [Previous Company] we built a plan that aligned content with audience intent across three key platforms, and we saw follower growth of about 40% in a year while keeping engagement stable. I can bring that same practical approach to [Company Name], focusing on clear roadmaps, sensible risk management, and concrete value from every campaign and post. My strength lies in translating strategy into content that feels right for each channel, then pairing it with genuine community management. I’m comfortable using data to prioritise topics, annotate performance for stakeholders, and iterate quickly. I’m interested in how you balance creative output with analytics, and I’m keen to contribute to a team that values timely, accurate measurement and steady improvement. One example from a recent role: we shifted production to a more modular content model and used a simple weekly review to surface top performers. Within two quarters, we significantly improved our average post engagement and reduced time to publish by about 20%. The approach was practical, collaborative, and focused on clarity for the whole team, including copywriters and designers. I’m available to discuss how I can contribute to your social calendars and reporting cadence. If a chat fits, I’m happy to work around your schedule. Kind regards, [Your Name]